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Israeli tech is in our DNA
Born in Israel and with decades of experience investing and building companies in NYC, we get the unique challenges Israeli founders face when building a global company, and know how to connect the dots to truly capitalize on the immense opportunities available to them.

It takes a village
Building a global company is extremely hard. We know it. With that in mind, we’ve built a powerful team of successful founders, top investors and proven operators from both Israel and NYC with one clear mission - become your go-to partner by doubling down on value creation and company building in the US market.

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Your extended team
Our core team is diverse, with different backgrounds, experiences, networks and interests. But at our core, we share a similar passion and commitment - working hard with our founders and LP base for the creation of category-defining companies born in Israel and scaled globally.
Meet the team

Eyal Bino
Founding Partner
Born in Israel and educated in NY, Eyal has spent years living, breathing and shaping the Israeli-NYC tech scene. He began investing in Israeli startups in 2011, helping founders tap into the NYC ecosystem, and it’s been his life mission ever since.
Eyal co-founded ICONYC labs, a go-to-market accelerator which invested in over 50 early stage Israeli startups and was a Venture Partner at B Capital, a global growth stage VC co-founded by Facebook’s co-founder, Eduardo Saverin.
A super connector and a go-to advisor for Israeli founders on anything related to the New-York opportunity, Eyal shares a deep passion for NBA basketball, an unconditional love for Israeli food and enjoys casual photography. He received his MA in International Business and Politics from New York University.
Tali Edry
Founding Partner
Born and raised in Israel, Tali has been at the intersection of technology and business throughout her career, both in Israel and NYC.
She started her journey as a technology analyst in Israel's prestigious 8200 unit where her passion for entrepreneurship began. She went on to become a corporate lawyer, both in Tel Aviv and in New York, but ultimately decided to move back to focus on her true passion - working closely with Israeli tech founders on scaling their ventures and building successful global companies, initially as a key member of ICONYC labs and now with 97212 Ventures.
Tali, a mother of 3, loves traveling (even with the kids), and is an avid cook (with a certificate from the French Culinary Institute). She holds an LLB and a BA in communications from Haifa University and an LLM from Columbia University in NY.


Ronnie Lavi
Operating Partner
With a unique ability to combine strategy, product and go-to-market into cohesive plans, Ronnie is the product founder you always wanted.
With over 15 years of experience in executive Product roles in NYC, he brings vast in-market experience and ability to lead companies in finding the hockey stick stage and beyond. Ronnie played a key role serving on Innovid's leadership team as the company's SVP Product, turning the company into the market leader it is today. Previously, Ronnie managed and scaled a portfolio of products with over $100M of annual revenue at MediaMind (exited to DG).
A long distance runner and a former basketball coach, Ronnie is passionate about guiding, contributing and helping teams tackle and solve hard problems. He hold an LLB from Tel-Aviv University and an MBA from Duke University.
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